According to Boxoffice report:
Dev D has managed to tot up fair business on its first day in terms of nett business. The seat utilisation is low but it has been released on 500 cinemas which is huge for this type of film and this has enabled to film gross a reasonable 1.45 crore nett on day one.
What was the business like on weekend? Anybody know? Will Dev D be the first hit of year 2009?
 |  |
Kurbaan - 15 votes
Tum Mile - 8 votes
2012 - 10 votes
Jail - 12 votes
Ajab Prem Ki Ghazab K ... - 26 votesAladin - 15 votes
London Dreams - 17 votesAntichrist - 6 votesAmelia - 2 votes
All The Best : Fun Be ... - 10 votes Anurag KashyapMy Diary  Abhay DeolCelebrity Angst  Dibakar BanerjeeOye Cinema!  Hansal MehtaOblivion  Khalid MohamedCinema Ray  Kundan ShahSimply Kundan  Anish KuruvillaCinema-Man  Jaideep VermaCould Be More Diplomatic  Manish GuptaIn the Write Direction  Navdeep SinghAn Idle Brain  Bhavani IyerMy Bell Jar  D. SantoshReactions  OnirDream Seller  Ashvin KumarEbb & Flow  Ramu RamanathanMurmurings... |
 Sudhir MishraTrying My Best Not To Bullshit  Pankaj AdvaniBakchodi  RevathySindanaigal... (thoughts...)  Saurabh ShuklaGappu  Shilpa ShuklaReading Between The Lines  Sujoy GhoshSatyakalpadroom!  Suparn VermaFor Adults Only  Santosh SivanLil bit of Sin... and Zen  Shashank GhoshConfessional  ShivajeeFrozen Musings...  Pavan KaulExperiences & Experiments...  Partho Sen-GuptaPSji Says  Prroshant NaryannanBadmash Banna  Sam LangoriaIndyCine  Satish KasettyBioscope Bytes |
I think the business for the weekend will be around 5 crores…which is fantastic..given the budget…and I think it will sustain…so obviously Dev.D is going to be the 2nd Hit of the year…Raaz 2 being the first…
Congrats Anurag, UTV and Dev.D team…
Taran Adarsh is continuing with his efforts of defaming the movie.
In the latest BO update(http://www.bollywoodhungama.com/trade/boxoffice_update/index.html) he says “this week’s DEV D had a 25% – 35% start at select screens, while the opening was much lower at others. The reports are negative and a decline in business was noticed on Day 1 itself. The general feedback is that the film is not likely to sustain.”
This completely contradicts the boxofficeindia report(http://boxofficeindia.com/npages.php?page=shownews&articleid=781&nCat=news)
On first day there was some problem with multiplexes so the adverstisemsnts for the film could not release. I watched the evening show in a Delhi multiplex and to my surprise it was 3/4th full which is amazing for such a movie on Friday. In Delhi I can say the film is doing very well according to booking reports on bookmyshow.com
I am glad for Anurag and UTV.
At least in Pune it is rocking…
First day last show @ almost all theatres were housefull!!!!
Taran seems to be playing really dirty. I don’t know if anybody’s noticed, he’s trying to get back at Anurag even when he’s reviewing movies that have nothing to do with Anurag. Sample this as he reviews a movie called “Mere Khwabon Mein Jo Aaye” which released along with Dev D this friday:
“Worse, Raima’s fantasy [Randeep in various avtaars] only makes you rub your eyes in disbelief. Actually, you went through similar emotions [upset, angry, disgusted] while watching Anurag Kashyap’s nonsensical NO SMOKING”
He’s obviously not over the verbal whipping he recieved over his review of No Smoking. Taking shots at Anurag like this clearly indicates that he’s trying to get people to avoid anything made by Anurag.
I love the whole concept of the modern Dev. Way to go, Abhay and Anurag!
Aniruddha, you were right. It did over 5 Crorers on the weekend.
http://tinyurl.com/bv5lvh
Good news coming in..
http://www.boxofficeindia.com/npages.php?page=shownews&articleid=786&nCat=news&PHPSESSID=4c482af7caedfe0393e5976508138722
In Bangalore at INOX@Jaynagar it was housefull all the show on Saturday & Sunday. I took 4 tickets for Sunday 4-7 show. I was in need to cancel 2 tickets later and found lot of people at showtime were interested to take tickets from me. The movie was really good and personally I think the turning point for Dev life was the time he narroly escaped from car while taking coins and realized how much precious is life. I really like the way changes came in Dev and showing that young generation has courage to accept the future life in own way with accepting Chanda and that was the most important scene liked by my wife.
It could have get more audience to view if some accomodation can be done for making language better. I think Anurag could have compromise on this.
I am sure it will be big hit for this year.
Thanks & Regards,
Suresh Srivastava
I second vicksteria, I had seen that review before and was pissed off too. What a loser!
And isn’t Dev.D the third hit, after Raaz 2 and Luck By Chance? Anyway I am very happy for the film, cheers to hindi new wave :-)
@ Honhaar Goonda,
It was a pretty easy prediction. I played safe by saying 5 crores :P I mean 1.45 crores on Friday…so the minimum will be 4.5 crores for sure…and normally Sat and Sun rakes more money than Fri…so 5 is a pretty safe bet ;)
@SatyaVrat,
Luck By Chance is sold at a pretty high rate to Big Pictures who are distributing it. So, unless the movie really picks up @ 2nd week, its a losing proposition. Though personally I think its a fantastic movie.
Dev D should do reasonably well at the box office.Saw it at Big Cinemas- Hyderabad yesterday & it was running housefull.There were a lot of people trying their luck to get tickets.
Satyavrat- LBC is critically acclaimed but unlikely to be a hit.But yes Raaz-The Mysetery Continues is a hit.So HG Dev D wont be the 1st hit of 2009!!!
Budget for Dev D was I think around 7-8 carore. So anyway this is going to beneficial for producer and distributer as collection till Sunday is around Rs 5.5 crore.
I am sure it will increase in next week end and may very well touch Rs 20-25 crore.
I am very happy that Anurag may get good producers to invest on his new ventures on real life cinema and other directors may follow the same way of making movies.
Thanks & Regards,
Suresh Srivastava
net three days 5.5.. which is the production cost of the movie.. yippee
I have watched it thrice in 3 days in Chennai and Bangalore. Both the places and all the shows have been houseful (one show was on Friday afternoon). Word of mouth publicity is spreading like anything and many of my friends are planning to watch it again. With this kind of response, hope it surpasses Raaz 2 also.
Anurag – sorry to break your enthu but isnt it gross 5.5 for the 1st 3 days?net should be much lower right?But even then I think the numbers are quite amazing & I’m really happy for you & everyone else connected with the movie.
Looking forward to Gulal now.Till that time let me subject myself to more ” emosional atyachar”
Anurag,
I have added marketing, interest rate amount on 5.5 crore and obviously some other cost which will make it to 7-8 crore.
But anyway I am sure it may end up with 20-25 crore considering you have limited the audience with the language used in movie (of course 2 from my family did not see).
Another thing I am not sure if in Bangalore INOX & PVR will continue after thursday as week end gives best business because of IT professionals.
Once again congratulation for making wonderful movie and made my & wife mind to watch movie after 5 year as we were too busy in writing books. Sometimes I thought I will invest in your movies once I will be having my own IT company successful. I guess you may recognize me
. But I think now you will get investors easily and best thing for our cinema that more directors will be tempted to follow your way (May be for making money only).
Thanks & Regards,
Suresh Srivastava
Awesome!
In Mysore, First Show on Sunday was housefull.
With many repeat watchers mouthing all cool dialogues!
Ack thoo to Mr Taran Adarsh!
YIPPPEEEEE!
ok, frankly Dev.D isn’t the movie that I liked the most among your worls, Anurag. But this BO performance was required. It’s rocking boss!
And it’s going to sustain. People ar already planning for a second decco & also egging others on.
Gaddi chal pari guru
Dev.D is declared a hit…finally some sense prevails
)
This Mhamunkar chap has given all details of first three days -
http://buzz18.in.com/news/movies/box-office-report-devds-a-hit/114992/0
sethu its net.. gross is much more
@20 Arindam.Great for Anurag, UTV Spotboy and audience who wants something different. It strengthen my belief that so called new wave films needs a good marketing and promotion, who knows one day this films might outdo usual masala stuff (but then it depends on audience expectations as well)anyway congrats whole team of Dev D! keep rocking!
Dev.D is a hit – check the link
This chap has given the detailed first three day analysis -
http://buzz18.in.com/news/movies/box-office-report-devds-a-hit/114992/0
Sorry double post by mistake above :(
@ Njudo-E-Dara
Yes bhai. I think UTV has already proved a point by their string of medium budget hits in 2008. 2009 has began with a bang for them. Very happy for Anurag with the success route that Dev.D has taken. There may be 5 Taran Adarsh or Komal Nahatas bringing his film down but there is another section of the media comprising of younger guys who are supporting the kind of films Anurag or UTV makes and that in my regard is also a good sign.
Congratulations Anurag! Now that you are a HIT director, don’t forget your friends on PFC
Dev D reaffirms the faith that there is a light at the end of every tunnel; however cliched it might sound. Since PFC is primarily a platform for young film makers, I think one thing we all can learn is: To be successful in life (or films), you need Talent and hard work and hard work and hard work.
Keep going, Keep going, Keep going.
Anurag has picked up the gauntlet; now its the others turn to follow suit.
First Day Night show in Cauvery theater(approx 800 seats), full house. I was shocked. Only big stars movie can draw so much crowd. Emotional Atyachar, super publicity, 5 stars, promos did the trick. Brilliant film. Watchin it again tomo wit an another gang. Ak good luck.
Congrats Anurag. Waitin for Gullal. Dev D is a hit.
I think Dev.D is going to end the week with 7.5 crores net. The budget of the movie as Anurag said is 5.5 crores. Add 500 print release cost…i.e, 1 crore and publicity to be another 3-4 crore which makes the total expense to be 10 crores.
By the next weekend, Dev.D will be all profit
@ Anurag, please release the Gulal trailer that is shown along with the Dev.D movie. We are in US and we cannot watch either Dev.D or the Gulal trailer :( Pleeeeeeeeease!!!
Dev D has now collected a nett of 5.5 crores over the wekend in india according to Boxofficeindia.com
SRK on AK, Dev.D :
“I saw a programme of Anurag Kashyap’s last night. I really like him because he’s got mad eyes; he’s demented. I like what he writes — he wanted me to do No Smoking. I don’t what to see Dev.D because I did Devdas, but because of Anurag — he’s a quirky talent. Emosanal athyachaar sounds very good! Not because of Devdas; I’m sure Abhay will do a much better job than me”
http://www.boxofficeindia.com/npages.php?page=shownews&articleid=786&nCat=news&PHPSESSID=0050abb9c5f8f264d115422ce3bff7ca
“Dev D has managed reasonable business of nearly 5.50 crore nett over the weekend. The film managed to do its best business at select multiplexes of Mumbai and Delhi/NCR. The business is fair as costs are low and the film has a limited audience.
The breakdown was 1.40 crore on Friday, 1.75 crore on Saturday and 2.25 crore on Sunday which shows collections did not decline on day one as suggested by some sources. The first week should finish around the 7.50 crore nett mark which would be a decent result for the film.
“
Went for the 1st show in NY…it was a pretty decent crowd much much larger than I expected although the reason might be Abhay Deol was there himself to speak about the film. I think a movie like this should have definitely been released to a greater audience at least in US where people are tired of watching the YRF films and deserve something difference especially when this is such a nicely made mainstream movie…On a separate note the movie was fantastic and I loved the way somebody has for the first time ever tried to analyze all the 3 main characters of the novel…
Reporting from Kathmandu.
I saw the movie on sunday and it was ‘almost’ full. Everyone were happy but nothing more than me. I recommended it to my 5 friends and they are going for it tomorrow with me(yet again lol). And I’m sure all other also recommended their friends. So, in total, it will do more than average business in Kathmandu.
Of course, I know that Kathmandu is a very small market. But it matters.
And I wrote following in my blog right after watching the movie in Excitement.
” Fuck SRK.
Yeah, FUCK. Abhaya Deol outperforms you. And Anurag Kashyap outperforms Sanjaya Leela Bhansali.
“
Aniruddha, BoxofficeIndia are quoting figure as NET, so DEV D is already in profit!
@ Honhaar Goonda, I know its Net collections.
If I understand the economics correctly, whatever you earn as Net collections, 55% is returned to the production house. The rest stays with the distributor. Unless of course the production house themselves distributed the film (like Yashraj does). So, if UTV themselves have distributed the film, so far they have earned only 5.5 crores. This doesn’t make the movie profitable yet.
So, Dev.D is still not in profit. But will be by the next weekend.
Aniruddha, I was very poor in Economics at University. Net is profit, though?
economics of distribution – I know nothing.
UTV have distributed the film.
5.5 crores = Net figure! So after what deductions have they arrived to that figure? I hate jargons.
A film’s Hit or Flop is determined by how much the distribution company makes and not by how much the production house make.
That is why Luck By Chance is a losing proposition coz’ Excel sold LBC at a pretty high price to Big Pictures thereby making good money. But, Big Pictures now need to recover it. Had Excel themselves distributed it, LBC by now would have been Above Avg. if not a Hit.
And that is also why Rab Ne is such a massive Blockbuster coz’ Yash Raj are both Producers and Distribtors. So, they got way more profit than they would have had they distributed it through any other distribution house.
Dev D Grosses Around 5.50 Crore Over Weekend
http://boxofficeindia.com/npages.php?page=shownews&articleid=786&nCat=news&PHPSESSID=85bbd3492b0f26923ab55ba144d527fe
Anurag- Wow! I stand corrected.5.5 crores net is damn cool.Once again congratulations to you & everyone else associated with the movie.
As Aniruddha says from the 2nd week onwards it becomes profitable, very impressive and UTV is only sure to continue its support to such movies I’m sure
@ Honhaar Goonda, I never studied Eco in my lyf :D
The little that I know about distribution is through the websites and the collections that I track.
Net doesn’t mean profit. Its like this. (I hope I am correct. UTV, please correct me if I am not).
First we have the Gross collections. 60% of the collections is termed as Net Collection which is given to the Distribution house. The rest 40% is received by the Theater owners or Exhibitors as we call them.
Now, from this Net collection 55% is given to the Production House and the rest is kept by the Distribution House (if the Production and Distribution house are different.) Incase the same company Produces and Distributes, the entire Net collection is their earning.
This is how it works.
So, incase of Dev.D, the Gross collection is 9.5 crores. Which makes the Net collection to be 5.5 crores and the rest 4 crores goes to the Exhibitors/Theater owners.
So, UTV takes home 5.5 crores as of now.
Aniruddha, I think, I should stop pursuing Accountancy. All I know is, net figure is the figure after all deductions.
This is what I think/understand, Dev D has already recovered the cost of movie through TV rights and other rights. Whatever Ticket Revenue they will get is a bonus. And since UTV are distributing Dev D…. they will get to eat the cake by themselves.
@Honhaar Goonda, you’re correct. 5.5 crores is just the 3 day Net collection. UTV still has all the 1000 rights (Video Rights/TV Rights/Music Rights etc.) which will atleast earn them another 10 crores if not more.
UTV will make a healthy profit @ Dev.D
@ UTV,Anurag: idhar kuch bhejo sirjee…US mein recession ke karon bhookhe marr rahe humlog :D :P
Phew! I can carry on pursuing accountancy. I think, there should be a proper/official box office report website. it would be great if production house could share a financial summary of a film. simple figures like budget, gross ticket revenue, tv rights revenue, etc. Or there is already a website for it? Rather than ehreyh-gheeerah announcing the film as a flop or a hit after first day first show!
anyway, pehle the film should come to uk. you know what suprises me… bollywood films make enough money in fact sometimes more than british films do and yet, we don’t see all indian films releasing in uk.
You know we actually do not have any website which provides the details of Hindi movies. However, boxofficeindia.com and ibosnetwork.com are two websites where you can get a lot of information about the collections.
I remember when I was in Kolkata, I used to go to this theater which was next to our house and see the Trade Report Journals where they enlist every single collection from every single theater. It used to be really awesome. Offcourse there were no multiplexes then. All single screens. But, these Trade Journal aren’t accessible to common people :(
For English movies (US I mean) however there are a couple of websites where you can find every single details about the released films.
boxofficemojo.com and the-numbers.com
Coming back to your point that movies doesn’t released in UK and US, I think it was a deliberate decision taken by UTV to curb the piracy. Dev.D is am offbeat movie. If the pirated copy of the movie is released the next day on the internet. Half of India and abroad won’t show up to see the movie. It will be really tuff to get any returns then. And you know what their decision worked big time. Not a single copy of Dev.D is available online and the movie is a Hit.
What, you think all Bollywood piracy originates from UK and USA?! Dev D was release in some parts of USA. They could have at least planed to release the film in international market a week later…. why cannot they do that? the good buzz in india would have help attracted nris in the theater..
“The opening weekend collections in major multiplexes across the country were – Cinemax 55-60%, PVR 60-65%, Fame 60-70%, Fun Cinemas 60% and BIG Cinemas 55-60%.”
This doesnt sound right it was houseful for pretty much on saturday and sundays here in pVR and inox..
its difficult to understand these trade figures ..look at this on rediff .http://specials.rediff.com/movies/2009/feb/09box.htm
now according to this the film has recieved a poor opening, though they dont call it a flop like they call the other releases on the same day . then again luck by chance is ‘tepid’ . now what is that supposed to mean? according to taran adarsh even luck by chance is a flop .
@:)where is this srk on anurag from ?pls provide a link ..it seems very interesting.
i think dev d will b a big hit on the home video circuit . all abhay deol movies are, infact.
i really think we the public have the right to know only the right information of which movie is a hit and which is a flop . with the corporates i thot the system became more transparent then why the hell there is such stark differences between trade reports . i think utv shud sue taran adarsh.
@Honhaar Goonda, I don’t mean the piracy originates from UK/USA in general. I meant in this case, just for Dev.D
However, I completely support when you say they could have released the movie after 1 week when the buzz is even more. I am located in Dallas where it seems more Desi people are there than Americans and yet Dev.D isn’t released here :( Suckkks!!!!
Aniruddha, thanks for all the info. I have checking the web-sites for any information for box-office collection for this movie.
btw, I believe movie has released in US. When I checked couple of theaters in New York ANd New Jersey are showing the movie.
As far as I know a lot of pirated copies originate in Pakistan (ever noticed SADAF watermarks on the pirated prints?). Yeah, people do upload a lot of pirated movies in the US, UK (high net speeds…bittorrents!!), but don’t think that the point of origin is either of the two.
Btw, its sucks that DevD hasn’t been given a proper release here in the US…its frustrating reading reviews, boxoffice reports and watching trailers and making of the movie and not getting to actually watch it! Am tired of googling ‘DevD torrent’ for the last three days…and guess what, numerous blogs have actually posted “DevD movie links” with a note that the movie is being uploaded and the links would appear in a few hours…though am sure that no one has a pirated copy yet ..(..unfortunately, for people like me!).
That is so ironic! Don’t you think? Anyway, yaha ka bhi haal waisa hain.
Dev.D grosses 9.5 crores in the first weekend
http://businessofcinema.com/news.php?newsid=11963
Honhaar Goonda, I know why UTV released the movie in only US…Coz’ Abhay came to US…He only brought the prints along with him…Total 4 prints came to US…Abhay brought them…2 in each suitcase/bag.
Abhi plane mein rule hai…you cannot carry more than 2 bags…So he couldn’t bring more than 4 prints.
Had Abhay been to UK, you guys would have those 4 prints.
Nice theory na? ;) :P :D :P
DEV D en route to be surprise success of 2009
http://www.glamsham.com/movies/scoops/09/feb/09-dev-d-en-route-to-be-surprise-success-of-2009-020904.asp
Anurag: Great film. I am happy that it is doing well..happy for you and your cast and crew. And it is quite unbeilievable that the production cost is only 5.5 crores; amazing that you have been able to achieve such technical finesse in the sound, the editing, the visuals and the locales and in such a modest budget!
Anurag: Really amazing that a movie with such technical finesse(the sound, the visuals, the edit and the locales) cost only 5.5 crores! Unbelievable!!
And hearty congrats…I loved the film, including the end credits :-)
What a pathetic looser this guy called, Taran Adarsh is..
http://www.bollywoodhungama.com/trade/top5/index.html
He soo reeks of revenge. Now, if you wanted to make a point, why the fuck would you go at such a length to expalin your point on an excel sheet..GET A FUCKING LIFE TARAN!!!!!
He is full of shit.. Taran, go to hell.. Wats wron wit him.. I really cant understand.
Taran Adarsh ki maa ki chut.
DevD expected to close week 1 at 7.5 crores nett;
http://www.boxofficeindia.com/npages.php?page=shownews&articleid=786&nCat=news
Two sources looking at (hopefully) the same figures can have such differing conclusions. Sach mein, saala is duniya mein ‘fact’ naam ki koi cheez hai hi nahin.
“The film has had a fair weekend at a handful of multiplexes. Most major players [multiplexes] this writer (Taran Adarsh) spoke to have confirmed that the film has had a decent weekend at very, very few plexes, at very few big centres only. The youth in Mumbai and Delhi mainly have liked the film, but the numbers are clearly missing. Monday witnessed a big fall even at those plexes. Overall, disappointing!” (http://www.bollywoodhungama.com/trade/top5/index.html)
“Dev D has managed reasonable business of nearly 5.50 crore nett over the weekend. The film managed to do its best business at select multiplexes of Mumbai and Delhi/NCR. The business is fair as costs are low and the film has a limited audience. … The breakdown was 1.40 crore on Friday, 1.75 crore on Saturday and 2.25 crore on Sunday which shows collections did not decline on day one as suggested by some sources. The first week should finish around the 7.50 crore nett mark which would be a decent result for the film.” (http://www.boxofficeindia.com/npages.php?page=shownews&articleid=786&nCat=news)
(yeh kya ho rela hai???!!)
plz release ths movie in canada… dyin to c ths movie… plz plz anurag.. jus for week or somethin.. all ma friends so pissed off… it didnt release here.