• Subrat

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    on Apr 04 2008 @ 9:14 pm
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« Cauvery - where water burns… | Home | Shaurya : A few idiotic men »


Everything You Wanted To Know About Hindi Films * but were afraid to ask

The PFC mailbox is often inundated with questions regarding the state of cinema in India. Harried fans, trade gurus, social commentators, dial-an-agitator groups et al reach out to seek answers which have been eluding them. There’s a touching innocence about their faith in PFC, the kind that Mithun’s sister often displays when she gaily prances around in minimalist sartorial elegance despite catching the roving eye of a Bulla or Ibu Hatela in the scene before. Unfortunately for these people with insatiable thirst for knowledge, the powers-that-be at PFC, wring their hands in despair and sing in chorus that Ayesha Jhulka number from Rang (1992) – “har sawaal ka jawaab nahin mil sakta.” – every single time they come across such queries.

But how long can such “anyay” last? Like that Javed Akhtar song in Mithun-Bijlani starrer Yugandhar, whenever the burden of ‘paap’ tends to go over the limit, “Krishna Aayega”. I am happy to report that Krishna (who as you remember from Meera Ka Mohan is also the greatest musician of the world) has arrived on PFC in the form of Professor Arth Shastri. So, please don’t hesitate in opening up your deepest anxieties about Sherlyn Chopra to us. We have all the answers. Since we have a backlog of questions already, we posed the ones of national significance first to Prof Arth Shastri.

Q.1

Dear Prof,

I look like Tusshar Kapoor. I can’t dance, I make wood look refreshingly emotive and I have a permanent hangdog expression. Why shouldn’t I make a debut opposite Kareena Kapoor or play bhai like characters with Viveik Oberoi and mint money?

Yours etc
Tusshar, naam to yaad rahega na?

A.1

Dear Tusshar II,

Your question forces me to talk about randomness and how important a role it plays in our lives. Let’s take the most famous hypothetical example here. Imagine an infinite number of monkeys jumping up and down on an infinite number of typewriters. It is almost certain that one of the monkeys will actually produce Hamlet in this process. This is success based on randomness. But the key question is this. If you are a publisher and this monkey turns up at your home with Hamlet as his previous book, will you give him a 4 million dollar advance thinking he will churn out Macbeth next? The answer as Daler paaji would have put it is ‘Na na na na, na re’. So, an infinite number of monkeys have already jumped on infinite typewriters in hypothetical sense in Bollywood. And, we have got Tusshar I. Tusshar Dwitiya is not what people have bargained for. Unfortunately, you will have to do something else in life unless you have a sister who answers to the name of Ekta.

Q.2

Dear Prof,

I watched Race yesterday and it delighted me and disturbed me at the same time. I had never seen South Africa on screen before so it was wonderful (except when Sameera appeared on screen and blocked all scenery). I found the story lame and unintentionally funny. Despite reading Raja Sen’s review and going to the theatre with my concepts of vectors clear, I still couldn’t arrive at point Z from point A and B. So, what is the rational explanation for the success of Race? Also, shouldn’t the story have some link to reality? Except for that touch of genius about Akshaye’s pick-me-up drink in the morning, there’s nothing real about the story. This is ‘ghor sankat’; where are we headed to?

Your etc
A worried member of human Race

A.2

Dear Worried,

You are not alone, the whole world shares your grief. I am happy that South Africa provided you solace in the movie (Sameera notwithstanding) though I would say that Prem Granth from the RK banner was perhaps the stupidest way of depicting South Africa – shoot in South Africa and pass it off as Indian village. However, let’s come to the real question – Why is Race successful?

Films like Race with staple masala ingredients are for Indians the perfect Giffen goods. That is they are such absolute necessity that when the price rises, demand rises. New York Governors, of late, can give you a different example of Giffen goods but I guess you get the picture. Yet, that can’t be the only explanation. The timing also needed to be right. So, after umpteen comedies and historical romances, you were waiting for Race and so were another 20 million. In other words, if Race didn’t happen, we’d have to invent it.

Regarding your query on the story having link to reality, I believe Race has the most realistic storyline among most recent releases worldwide. Yes, worldwide. The story of two members of family trying to outdo each other at any cost while the older man actually walks off with the coolest lines and easy money is a story that is around us. If you don’t see it, then I’m afraid you aren’t following the U.S. presidential primaries closely.

Q. 3

Dear Prof,

Have you noticed how so many of female Hindi film actors end up getting married to Producers or Distributors? Is there an economic theory behind all of this? Do I improve my chances of getting married to Katrina Kaif by turning producer or distributor? Why isn’t this applicable to the male actors?

Yours etc
Producer-in-waiting

A. 3

Dear Producer-in-pipeline,

Your last question is the easiest. Why don’t male actors marry producers or distributors? Answer: Most producers and distributors are men. So, an occasional casting couch is fine but these men shy away from long-term commitments with other men.

But let’s not get away from the important point that you have raised of female actors ending up marrying producers or distributors. Let me explain using two concepts – the Net Present Value (NPV) of future cash flows and Scarcity Power. NPV of future cash flows is, in simple terms, the future earnings potential of an asset and scarcity power is the ability of much in-demand product to ask for their price and get it.

Now, let’s take the female lead actor. She’s at the top of her game in her early 20s when her NPV is the highest and she holds all the cards on scarcity power for men (youth, glamour et al). As she gets into her 30s, the way Bollywood works, her NPV declines dramatically while the scarcity power declines but not in the same proportion. This automatically leaves her with choice of men who don’t need to worry about the NPV but will be happy with any increase in what they scarce have that is beauty and glamour. This path automatically leads us to ugly men with money, namely, producers and distributors.

So do you improve your chances of getting hitched with Katrina by turning a producer/distributor? I have good news and bad news for you. The good news is yes, theoretically speaking. The bad news is Salman is turning a producer.

Q.4

Dear Prof,

I have been following these multi-film contracts that stars are signing for obscenely high amount of moolah. When there is no guarantee of success, why are corporate houses (assuming they are run by intelligent life) in such hurry to pay these amounts?

Yours etc
Mere paas maa hai

A.4

Dear Mere paas maa hai,

No matter how hard an Upen Patel or a Riteish Deshmukh tries, they won’t be signing such contracts. No, the reason is not about wealth being allergic to Gujju-Brit accent. There’s an invisible tug-of-war going on between big saleable stars and corporate houses. Saleable stars have created an artificial scarcity by cutting down on number of films they do a year. Since the commercial success of a Hindi movie is about making money before the movie is released through music rights, overseas distribution, TV rights and charging obscene sums per territory, the star is absolutely critical. By creating an artificial demand, stars have ensured that they increase their prices to stratospheric realms. Does this mean corporate houses have lost this battle? Not really. These companies have been able to foresee how this model will evolve in future. The stars will, over time, demand a percentage of the movie profits across all revenue streams. The best way to pre-empt this is to use what the economists call Golden Handcuffs which is what these deals are about.

Q.5

Dear Prof,

I am very very very keen to know why people who normally talk of high-brow sensible cinema succumb to watching Kraazzy 4 over the weekend. Don’t you think if they are really so passionate about good cinema they should have spent that time and money on good cinema? Are they liars or is there something else at play here?

Yours etc
Jigyaasu Baalak

A.5

Dear Jigyaasu Baalak,

I will use the oldest trick of Hindi film industry and plagiarize this answer from Tim Harford’s excellent book The Logic of Life (strong recommendation). Let me draw a parallel from that book on why addiction is rational. One of the economists Daniel Read conducted different experiments around this. In one, the subjects were offered a snack to choose immediately – fruit or chocolate. 7 out of 10 chose chocolate. When the experimenters changed the question – “I will bring you a snack next week. What would you like – fruit or chocolate? Three-quarter of population chose fruit. Similarly, when subjects were asked to choose between a low-brow movie like Mrs. Doubtfire or Kiewlowski’s Three Colours: Blue, a majority chose Mrs. Doubtfire. When asked to choose something for next week, two-third chose Three Colours: Blue. So the immediate viewing pleasure of the entertaining and watchable Mrs. Doubtfire clearly beat the long-term benefits of being a more refined person by watching Blue. That’s the reason the makers of sensible cinema should choose the DVD/Home Library option (or any other long-term watching option) to recover money than trying the standard multiplex route. Black Friday still remains one of the highest selling DVDs in India but if I ask you now, you would rather catch Shaurya despite the obvious inspiration from AFGM.

Thank you, Prof Arth Shastri. We will continue to encourage readers to send in their queries on Hindi cinema.

68 Responses to “Everything You Wanted To Know About Hindi Films * but were afraid to ask”

  1. Tushar on April 4th, 2008 9:24 pm

    surprise surprise! :)

  2. Subrat on April 4th, 2008 9:31 pm

    Tushar: check your cell

  3. DPac on April 4th, 2008 9:44 pm

    aHa another one of those ‘grab more readers’ ideas ….

    inventive vely vely inventive :)

  4. Aditya Pant on April 4th, 2008 9:45 pm

    I have question too.

    Ever since Mr. Nasal Wannabe and Ms. Nightingale Wannabe proclaimed at the top of their shrieking voices that Krishna is the “greatest mujishan of this verld”, why is it that we don’t hear such “bhakti-ras mein doobe” songs anymore? Is it because the Wannabes have gone into semi-retirement and there’s no one who shares such devotion anymore?

  5. Krishn on April 4th, 2008 9:49 pm

    :d>:d<:))
    Dear Prof,
    y weak actors, no matter how successful they r, try to earn from other sources, nd invest money earned from films in other business nd not in films???????????
    r kumar in 60s…
    srking now…..
    pretty searching cool wadiyan…also
    :)
    their game finish in films?:-?
    they know they cant compete more talented colleagues?
    :-?

    puhleez answher meee:d

  6. suchita b on April 4th, 2008 10:56 pm

    LOL;;)

  7. Mithun Gangopadhyay on April 4th, 2008 11:18 pm

    My Question masterji

    Why is the Dilbert Principle more prevalent in the film industry than anywhere else in the world ?

  8. SRK on April 4th, 2008 11:27 pm

    whats the Dilbert principle? i can do a google, but you would explain better, in few lines:)

  9. sanjay on April 4th, 2008 11:41 pm

    This was funny. Second reading, it was intelligent too.

  10. SRK on April 4th, 2008 11:44 pm

    “learning is what most adults will do for a living in the 21st century,” S J Perelman

  11. Pankaj No.1 on April 4th, 2008 11:51 pm

    Dear Prof,

    Is SRK unknowingly going to same path that AB went through long back post ‘Akhree Rasta’?

    How come Saif became ‘garam tara’ (hot property) suddenly?

    Yours
    Budhiheen

  12. Mithun Gangopadhyay on April 4th, 2008 11:53 pm

    To paraphrase Scott Adams - The more incompetent you are, the more quickly you will attain success.

  13. SRK on April 5th, 2008 12:12 am

    fuck that so true.. need to read the book. thanx

  14. Krishn on April 5th, 2008 1:33 am

    aishwarya chargin = 4 cror a film
    priyanka chopra=5 cror
    more than john etc??????
    y its so prof shashtri???????

  15. Jahan Bakshi on April 5th, 2008 3:15 am

    We got a winner…:d

  16. Anand Kadam on April 5th, 2008 3:47 am

    how come zayed khan still gets offers ??
    also if i have an english accent,then what are the chances of getting the best debut award in an Hindi film….(Upen Patel)

  17. Subrat on April 5th, 2008 6:39 am

    Aditya: The Prof has the answer to your query. That level of devotion is still present because the cost-benefit analysis on presence of God always works in favor of Him. This harks back to the famous reason put forward to believing in God - if I believe in God and find out in after-life that there’s none I will be fine but the alternative scenario is bad. So, in game theory terms, believing in God should be the dominant strategy.

    So, the devotional songs are and will always be around - Hare Ram Hare Ram of Bhool Bhulaiya by Neeraj Sreedhar is the recent example. But, one does miss Sanu-Paudwal combo on a bad day

  18. Subrat on April 5th, 2008 6:57 am

    Mithun @ 7 - Why is Dilber principle more prevalent in film industry? Good Question. The answer is that in areas like cinema where competence is difficult to measure in objective terms surrogate measures have to be used, like sharp dressing sense, contacts, skills at articulation and ability to internalize others ideas. There are similar rules in other areas which have similar challenges in measuring comptence like consulting and Investment banking. You will see exactly the same tricks used to convey competence there. Once you have done all of this, you get more opportunities which over the long run mean greater probability of success

  19. Subrat on April 5th, 2008 7:02 am

    Krishn, Anand - pls read comment # 18 for your answers.
    Pankaj No 1 - on why Saif suddenly became such hot property. In economics terms, he’s benefitted from positive externalities. It is an involved concept but in summary what it means is that one woman thinks liking Saif is cool and another woman apes it since she is now confident that liking a cool Saif is cool.

  20. Phoenixnu on April 5th, 2008 7:21 am

    ha ha ha ha…subbuji..great fun!!! so…

    Dear Prof,

    when will Paresh Rawal stop acting in all these chaddi baniyan roles that all look n talk like hera phera’s babubhai ganpat rao ?? will we ever get the actor of sardar n woh chokri bck ? or should i go and shoot him right now ? and should i shoot irfan khan also with 1 pe 1 free offer since he is also going the same way ?

    Yours
    shoot on sight

  21. PLAYBACK on April 5th, 2008 7:47 am

    @ Subrat … LOL !!! =))

  22. DPac on April 5th, 2008 8:52 am

    @Subrat (18)
    wow profji tht said it all ehehe

  23. Arun Prakash on April 5th, 2008 9:00 am

    Hey Subrat, this post is a blockbuster:)

    Does your Prof do predictions too?
    Which are the blockbusters this year?
    Whats more unpredictable - movie hits or flops?

  24. Pankaj No.1 on April 5th, 2008 10:01 am

    Dear Prof,

    Are you undergoing any eye sight problem? OR In process of producing, directing, partying with SRK - because you didn’t answer my first question on 11. above? (You answered 2nd only on 19.)

    Urs etc
    Buddhiheen

  25. Abhijit on April 5th, 2008 10:14 am

    Not related to Hindi films directly, but still…

    Dear Prof.,
    Why do talented Hindi actors get itsy bitsy roles in phoren films? Why does Irrfan Khan have to scamper about like an idiot without a single comprehensible line in Darjeeling Limited? Why does Anupam Khers shiny chaand appears in Lust,Caution? Why do these guys work like extras?

  26. RICK on April 5th, 2008 10:55 am

    I HAVE A QUESTION TOOOOO:):):):)

    Q) why is rahul bose an actor i used to admire doing such rip off film??? is it money or scarcity of work?? why is irrfan khan doin the same roles again and again since metro??? why is there not a single decent film in the theaters from neither holly or bolly (except khud ake liye which released this week)

    well that i guess was more than a couple of questions…and i have about a 1000 more :d:d

  27. Mainak on April 5th, 2008 11:36 am

    26@Rick…
    Talented people need to do drugs… They need to get laid with different people every week. While Talent will get you free drugs & sex occasionally but to sustain that lifestyle, they need money. So they have to work in fuck-all movies in a detached films. Its not like there are lots of great roles written for these actors all the time. Its very rare. You can’t expect them to sit at home 300 days a year waiting for that great script.

  28. Mainak on April 5th, 2008 11:38 am

    Rick
    Correction
    My answer was about talented actors like Irfan Khan, Nasseer & Om Puri. Not the ones you think are talented.:)

  29. Neeraja on April 5th, 2008 11:39 am

    lol what a post! :))

    I have questions too :)

    Aadarniya Guruji, why do we see 20+ women paired with 40+ men so often even though most of the times they have zero on-screen chemistry?

    Are you really going to answer all these queries?!!!

  30. Mainak on April 5th, 2008 11:47 am

    Subrat
    your Q#5 is really fascinating. OR rather Answer #5.

  31. chalam on April 5th, 2008 12:00 pm

    Hilarious

    =))=))=))=))

  32. Tony Mera Naam on April 5th, 2008 2:45 pm

    Uska ek ek sawaal mere do do jawaab… Sawaal ek jawaab do… sawaal jawab sawaal jawab… Chhup… Phir lambi khamoshi…

  33. Tony Mera Naam on April 5th, 2008 2:51 pm

    Subrat, this is by far the most intelligent, well-informed and entertaining read I’ve had in a while… its too bad our films aren’t nearly as worthy of such words of praise.. keep it up Sirji, hoping to see this as a semi-regular feature…

  34. dabba on April 5th, 2008 2:56 pm

    Profji,
    prashna?

    what kind of theories from economics and other free-radical thinking can you employ to predict the demise of the careers of the following people -
    Akshaye Khanna
    Rahul Bose

    Can you draw any parallels to the end of Govinda’s career, and why Jhakaas Kapoor still has a job but the less hirsute Jackie is out of business?

    Thanks in advance.

  35. Subrat on April 5th, 2008 5:28 pm

    Answer time: Arun @23 - No, he doesnt do predictions. Professor is an expert rear view mirror driver. He doesn

  36. Subrat on April 5th, 2008 5:43 pm

    Phoenix @ 20 - Your question on Paresh Rawal has the following response from Prof.

    Paresh Rawal is suffering from rational addiction to such roles. Economists Becker and Murphy have explained rational addiction in detail but in summary it means that his addiction to Babubhai kind of roles is self-reinforcing. He took them once thinking the pay-off will be positive and hasn’t been able to kick it off. Solution - he needs to make binding commitment in advance (like saying in public I won’t do such roles for next 5 years). Economist and Game Theorist Schelling called it creating a ‘bright line’. ‘Bright line’ works as an effective deterrent as many of you might’ve seen in your jobs or at homes

  37. kuka on April 5th, 2008 5:50 pm

    Subrat …that was really good
    =))^:)^=))^:)^

  38. Subrat on April 5th, 2008 5:53 pm

    Abhijit @ 25 - Why do good Indian actors settle for itsy bitsy roles in ‘phoren’ films?

    Prof replies - It’s always good to go back to basics. Characters are part of screenplay and writers write them. Writers are (hopefully) trying to maximize their creative and commercial payoffs when they write a screenplay. So they look to create characters who have the backstory, origin, profession et al which can enhance that pay-off. We have two problems here - we don’t have enough Indian writers in ‘phoren’ filmdom, second, the ‘phoren’ writers see an assembly line of Indians as geeks or airport employees. Not enough payoff there for them to be main characters.

    Seccondly, Indian actors can’t take on lead characters written in ‘phoren’ films because of their distinctly Indian looks (no value judgment here). So no casting director is going to offer lead roles to Indian actors. However, there is a demand among Indian actors to share screen space with big ‘phoren’ name plus the mythical great Indian middle class is increasingly an attractive proposition for major studios in Hollywood. Put an Indian actor for a 3 minute role and you kill two birds with one stone.

  39. Subrat on April 5th, 2008 6:09 pm

    Rick @ 26 - Many questions there. The Prof will answer them in brief:
    1. Why Rahul Bose is doing such rip-off film?
    Ans: You think Bollywood is what economists call a perfect market which means all players have perfect information about all others and all market conditions. Alas, not so in Rahul Bose’s case. He had no information that there existed a film titled A Few Good Men. So when the script of Shaurya came to him, he couldn’t believe his luck. He thought he was doing an original film till 2 days before release when people told him about A Few Good Men. Such coincidence would have only strengthened his belief in a superior power. So I guess its a win-win situation for all

    Q2: Why is irrfan doing same roles again and again? Pls refer to comment # 36

    Q3: Why no single decent film in theatre?
    Ans: Demand for films are function of ability to pay the multiplex ticket and willingness to drive upto it and spend 3 hours there. During these months in our country, a lot of film watching/influencing audience brave the summer sun and take tests/examinations to improve their prospects in life. This means the ability to pay for ticket still exists but the willingness to spend time is dramatically reduced as that finite resource is spent on cramming text books. This impacts the entire family as a social unit. Filmmkaers have noted this in the past which has meant March and April tend to be slow months. A good signal of when the slow period ends is when a bad Yashraj films hits the screens with lots of hype. last year it was Ta Ra Rum Pum, this year it is Tashan. That will be the official start of the new season. COnsidering that I think you should enjoy this lull because what’s coming could be worse

  40. Neeraja on April 5th, 2008 6:15 pm

    Good morning Professor saab! ^:)^
    :)
    You are still on 26…very deep questions, eh?
    Guess I’ll check your answer when I get up tomorrow err I mean today.

  41. Dazed&Confused on April 5th, 2008 6:17 pm

    Prof ji,

    Q1. Why are Bollywood heroes good looking while heroes in the deccan plateau look like we crashed a rickshaw puller’s party? is there an arbitrage opportunity here?

    Q2. Couple of decades back, Bollywood was full of south indian actresses but now it’s the other way around? Why? Does this have anything to do with economic liberalisation and Sensex cycles?

    Regards
    Puzzled Rogue economist

  42. Neeraja on April 5th, 2008 6:19 pm

    wait 27, 28 are not questions, so I am next :D

  43. Subrat on April 5th, 2008 6:22 pm

    Neeraja @ 29 - Why are 20+ women paired with 40+ men despite zero chemistry?

    Ans: Screen chemistry like other hi-falutin concepts of positioning, sex appeal etc lies in minds of beholders. Even if the audience watching the movie in India could cut across age group and gender, we need to see the purchasing process to understand this more. The purchasing cycle has the following steps:

    Awareness: Done through: TV spots/ads. Key player: whole family

    Interest: Done through: Item songs, News Channels shows and stupid comedy scenes. Key player: family

    Influence: Done through: Reviews on TV and web, Word of Mouth. Key players impacted: Again the whole family

    Purchase: Done through: Telebooking, internet, stand in queues or buy from favorite pirated store. Key player in action: Male 20-40 yrs

    Consume: Done through: going to hall or watching pirated versions at home DVD. Key player: whole family

    As you can see while the whole family participates in the purchasing process, the key purchasing action is mostly done by males between 20-40 yrs. In fact, there is a reserach which puts this at about 68%. For a 20 yr male, the 40+ Govinda pairing with a nubile 20+ Katrina offers the solace that life is going to be one fun ride for the next 20 years while for the 40+ male, it only re-affirms his belief that the office receptionist eyes him from behind.

    So, it’s not chemistry (in real life the only chemistry a 20 yr old female would display would be to treat the 40+ male as toxic waste). It’s economics as usual

  44. Subrat on April 5th, 2008 6:24 pm

    Tony @ 33 - thanks. Entertaining is good enough, intelligence is a burden which Prof doesn

  45. Neeraja on April 5th, 2008 6:32 pm

    Jawaab khatam nahi hue, sawaal aane shuru ho gaye!
    D&C, bachche ki jaan loge kya? :P
    I know, it’s hard to believe but I think professors are also human :P

    @Subrat
    Thank you for such a long and informative answer.

  46. Subrat on April 5th, 2008 6:40 pm

    Dabba @ 34 - Prof has noted your subversive traits on this platform. Yet, he will answer your questions because as Mukesh once sang - Jot Jot se jalaate chalo, prem ki ganga bahate chalo (transliteration: spread the light knowledge, and love will flow into yourlife like the Ganges/Cauvery/Krishna/Godavari)

    QUick answers: Demise of Akshaye Khanna and Rahul Bose careers? I hope you have read comment # 43. In the mid-90s, there emerged an important purchaser in India, the emancipated female with a credit card. While admittedly a small population, their ability to influence tens of stupid men stood unparalleled. These women needed their screen fix in the same way male 40 yrs old needed theirs. This came in the form of Akshaye Khanna and Rahul Roy who looked like people who would smell nice (very important for this target segment), well read (which meant they had gone beyond Robbins/Chase) and could speak great English (a distinct advantage over Govinda, Jackie et al) and didn’t want to get married. This was too good to last though. You can’t carry on with such strengths when you near 40 or are over 40. That target group gets married, new generation comes in and finds them outdated. It is then you go into the arms of Abbas-Mustan.

    Q2: Why is Jhakaas Kapoor still around while Jackie is gone?
    Ans: Jaggu dada (wooden as they come) did one grave mistake while Anil made one right move early in their careers.
    Jaggu dada, like Wall St companies, believed in Quarter on Quarter performance and didn’t invest in long-term plays. Unfortunately, for Jaggu dada, the quarters were of Bacardi and not of accounting periods.
    Anil Kapoor quite shrewdly chose the roles of younger brother in all his movies in 80s. This positioning gave him a pernenial ‘munna’ image. An equivalent of spring of youth. And he continues with it now. Even the Prof thinks that he might play the younger brother of Saif in Tashan.

  47. Subrat on April 5th, 2008 6:50 pm

    D&C @ 41
    Ans 1: No, arbitrage exists if there’s a demand for it. Male actors need to represent believability in the minds of male audience while female actors should hold the flag of fantasy high. So the aribitrage opportunity exists for North Indian female actors in South Indian films. ANd this is what you see in abundance all over south.

    Ans 2:
    Deep question. Reasons:
    1. Learning dance hadn’t become democratic then. It was something to be learnt the hard way and needed family approval. This meant problems for aspiring North Indian female actors then (except a few kudis from Punjab who could do a robust Giddha). And you know how imp dance is to success of a female actor. As dance became more democratice, others moved in
    2. Male concepts of beauty has evolved over years from the cave man’s instincts of buxom representing the ability to produce offsprings to the metrosexual notion of wasboard abdomen. North had some genetic advantage going but South is catching up through sheer hard work. Wait for some more years and you will see for yourself (Deepika Padukone is the first of these examples)

  48. Ratnakar on April 5th, 2008 8:23 pm

    Guru Subrat Ji, Thanks for this post. I have been having many Dharam Sankat in my mind related to Bollywood.

    Dharam Sankat #1- Why do some directors hit a peak with a couple of brilliant movies and then when you believe you have seen their best, totally start to crash, burn and fade? Is the Ramesh Sippy of Akalya, Bhrastachar, the same guy who gave us Sholay and Shakti? What happened to Vidhu Vinod Chopra after Parinda, that he gives us essentially mediocre stuff like 1942 and Kareeb? How is that a director like Rahul Rawail who came up with such brilliant movies like Arjun and Dacait, now is reduced to making movies like Budda Mar Gaya? Is it that they have not been able to handle the weight of expectations because of those movies? Or has their ego got the better of them?

  49. Ratnakar on April 5th, 2008 8:30 pm

    Dharam Sankat#2- My biggest Sankat is of an enigma wrapped in a mystery in a riddle. A person called Ram Gopal Verma. Did he really direct Satya? Or was Aag directed by an imposter called Ram Gopal Verma? Why is that he seems totally stuck in a Gangster-Horror movie mode rut? I ask this Question, because i come from the same state from where he hails. And i grew up watching his Telugu movies like Kshana Kshanam, Gaayam, Anukokunda Oka Roju which were streets ahead of the standard Telugu movies. Is he allowing stars to take over the script?

  50. Ratnakar on April 5th, 2008 8:37 pm

    Dharam Sankat #3- Again related to RGV. One thing that made me idolize RGV, was the way he introduced fresh, new talents to Bollywood. In an industry dominated by star kids with no talent, and wooden looking hunks, he picked up talent straight from the streets and pitched it on screen. Manoj Bajpayee, Rajpal Yadav, Sushant Singh, Makarand Deshpande, Saurabh Shukla, Anurag Kashyap and not to speak of directors like Shimit Amin and Sriram Raghavan. But why is he now promoting the likes of Nisha Kothari, who just has no talent to speak of, and is fit for remixed music videos? What talent does he see in Prashant Raj, Mohit Ahlawat? Has he succumbed to pressure of star system?

  51. kcp on April 5th, 2008 9:28 pm

    My question :p

    When will we get evergreen music in Hindi films. Will the current generation remember this music after 25 years, that they are currently listening in discos, autorickshaws and pubs ?

    Or is it simply that the audience nowadays do not care about the quality in films or its music. Are films made only for the producers/financers/MD’s for themselves ? Have they got some obligation to the public ?

  52. adr on April 5th, 2008 10:08 pm

    All Bow ^:)^ to Prof ji.
    This post is a sure shot blockbuster, as someone above has already mentioned.

    Do continue, Prof ji.

  53. satya on April 6th, 2008 4:37 am

    When will SRK bid adieu to cinema and become a fulltime businessman?
    When will Mr. Bachchan stop being a pawn at the hands of politicians?
    Is Sarkar Raj releasing this year?

  54. Honhaar Goonda on April 6th, 2008 7:46 am

    Shree Professor Ji, in future (preferably before end of april ) can you please relate your article(s) to management accounting, for example, forecasting, benchmarking, behavioral factors, balanced scorecard, non-calculation stuff, etc. so I would find it easy to remember or digest non-calculation stuffs that I am currently reading.

    Dhanyavaad.

  55. FaltuTimePass on April 7th, 2008 3:39 am

    GuruJi ,
    here (in other posts) everybody is writing about “Shourya” and most of them are pelting stones on whole team of “shourya”.
    But there was another movie “BHRAM” which released last week. Nobody is writing about it ? Why ?
    Case 1:
    Nobody bothered to watch BHRAM despite getting regular dedicated blog here ?
    Case 2:
    People were more interested in thrashing “shourya” so they ignored “BHRAM” and watched “shourya” ?
    Case 3:
    or Everybody watched “BHRAM” , but they do not want to express their opinion publicly about a film maid by a regular blogger/columnist on PFC.

    I watched both, first BHRAM ( on saturday, because i was more interested in it as a dedicated PFCian) then shourya ( on sunday) . Both dissapointed me .

    agar abhi bhi apko mera prasnn samajh nahi aya to saral angreji me mai puchna chahoonga
    “Why so much critisism of Shouyra (which is justified, i believe) but criminal silence on BHRAM ??

  56. Sudhir Nair on April 7th, 2008 4:23 am

    Adarnya Guruji,

    Charansparsh.

    Finally, the place where I can get answers to all Sawaals. :d/

    Ek> Why is that when SRK is playing a 40 year old guy in “Rab Ne Bana Di Jodi”, he still has a cool dude look in the posters?

    Do> How is that a non-actor like Katrina (who cant even deliver a good line in hindi/english) ends up being in a line of hits prompting a hindi news channel to call her the biggest heroine ever.

    Teen> After regaling the audiences with a plethora of flops last year and making many a distributor bankrupt last year, how come YRF still has a line of movies for release this year and they are still negotiating for higher percentages from multiplexes?

    Chaar> When (and if at all) is Love story 2050 gonna release? Are our grand children only destined to attend it’s premier?

    Shukriya

  57. Jahan Bakshi on April 7th, 2008 4:53 am

    With all due respect, can’t a 40 plus guy be a cool dude, Sudhir?

  58. Subrat on April 7th, 2008 6:06 am

    Ratnakar - Here are Prof’s answers to your dharm sankat # 1,2 ans 3.

    Q1. Why do some directors fade out after initial success?
    Ans. The answer can be found in Product Lifecycle Management principles. All Directors, like products, go through the phases of introduction, growth, maturity and decline. However, the continuity of the growth and maturity phases are not something that most directors are able to manage well. How do they do it? As Dhalla and Yuspeh mention in their critique of PLC, “clearly, the PLC is a dependent variable which is determined by market actions; it is not an independent variable to which companies should adapt their marketing programs. Marketing management itself can alter the shape and duration of a brand’s life cycle”.

    Q2. What happened to RGV?
    Ans. I’ll give you the old adage. What’s the difference between RGV and God? Answer: God doesn’t think He is RGV.
    Once RGV gets out this mould, he should be fine

    Q3. Another variant of what’s wrong with RGV
    A3. Same answer as above. RGV was playing dice (hoping randomness will help him succeed with Nisha and co) but as Einstein once quoted God doesn’t play dice

  59. Subrat on April 7th, 2008 6:16 am

    kcp @51:
    Q. When will we get evergreen music in films again?
    A. Evergreen music will return once we stop playing it a million times over and over again across all channels. The marginal utility of new songs therefore keeps diminishing quite rapidly. Yes, nothing exceeds like excess

  60. Subrat on April 7th, 2008 6:18 am

    satya @ 53:
    Ans to Q1 & 2: Never. Again, in game theory terms, neither are dominant strategy for them. So things won’t change
    Q3: This year

  61. Subrat on April 7th, 2008 6:19 am

    Honhaar: While the Prof can move into management accounting, the theory of comparative advantage states that someone else should do it on this forum. If you have any specific query, do send across

  62. Subrat on April 7th, 2008 6:24 am

    Faltu @ 55: on why criminal silence over Bhram?

    It is good to see conspiracy theory in everyting around us. It keeps the mental faculties sharp. However, the answer here is simply about access. Lots of authors at PFC reside outside India where there is no access to Bhram. The access issue prevails in India too where the film has some unusual show timings. Supply is all about accesibility.

  63. Subrat on April 7th, 2008 6:30 am

    Sudhir Nair @ 56. Three questions and their short answers:
    Q1. Why is SRK playing a 40 yr old and still maintaining a cool look?
    A1. The image of hero necessitates cool look. Don’t believe it? Ask your spouse

    Q2. How’s Katrina delivered hits depsite limitations of acting and dialog delivery?
    A2. First, I don’t understand how you have reached the conclusion that acting and dialog delivery are needed for being a successful female lead. This is what is called ’survivorship bias’. That is because you have seen most successful leads can act and speak Hindi well, you think that’s what is needed for success. You don’t see all others who could act well and speak Hindi excellently but failed miserably. So what’s the rub? Pls refer to the Q1 in the post about Tusshar for your answer. Randomness it is.

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