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Vivek Kumar
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Published:
on Apr 10 2008 @ 7:05 pm - Popularity: 128 views
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Category:
Movies, bollywood business, film economics, hit films, mithya, race
The Surprising “Numbers” Game
Folks,
A while ago I had published this write up on Return on Investment determining a “hit” or a “flop” as opposed to gross collections (the key word I have an issue with is “gross” as opposed to “net”). For anyone who has ever balanced their own checkbook for starters, it is KEY that unless you are making NET numbers, it really does not add up to anything.
So when I go to this site and it’s determination of a hit or flop, it surprises me that the Bollywood film industry “really does not behave like an industry,” despite many of it’s companies being publically held entities (hence accountable to the shareholder for the BOTTOM line, not the TOP line)
Now this gives some surprising “financial misstatements.”
A film like RACE is declared a SUPER HIT…….and the definition is……GROSS COLLECTIONS!!!
Ok, so may I add, what about the COST OF MAKING and the …










